Tourism is one of three pillars of the economy and also one ot the vital components of the economic groth of the kingdom of Cambodia. Tourism's contribution to investment, employment and national revenue generation is already strong and is expected tocontinue vigorously. Tourism's powerful but singular driving force, Angkor, must be complemented with additional wider, more diversified offers. Offering longer stays and more entertainment will represent a strong added value. The discovery and the controlled development of the Ream site, driven by CityStar, are fully in line with this dynamic.